Jafcon appointed Cloudme Digital Agency to create new brand for Eqtidar International Productivity Program. The key requirement was to make the brand appealing to to business and graduates looking to gain skills in productivity. Cloudme designed the logo with bold typeface and vibrant colorful arrows icons to emphasis on uplift and enhance improvement. The digital production included the the design of the website that focus on user experience and visuals that make it easy and attractive to navigate.
With the ultimate need of aligning university graduates with labor market requirements, JAFCON & BSTD in Partnership with TAMKEEN are launching the International Productivity Internships Program “Eqtidar” that aims to uplift senior graduate students and recent graduates employability skills in productivity improvements by providing them with real on-job training and in the same time acquiring an international qualification from the UK.
Eqtidar is a collaborative scheme between universities and a wide range of local and international firms in Bahrain, supported by industrialists and academics. The core of the program is availing an invaluable 2 months on-job training through company based projects, designed to deliver real benefits to both: the participating students and host companies.